Building alignment is a critical function of product management, as it ensures that stakeholders are unified in their efforts, reducing miscommunication and conflicting goals. Without it, teams can easily become disjointed, leading to wasted time and resources. But how can you create a shared vision that drives faster decisions, smoother execution, and more cohesive product strategies?
Bruce McCarthy, founder of Product Culture, will reveal the secrets to the essential but often overlooked skill of stakeholder management.
Bruce will share insights on how to lead with influence, secure resources, and bring alignment across teams, stakeholders, and customers. Key takeaways include:
Identifying key influencers beyond the organizational chart
Building strong, trust-based relationships with key stakeholders
Aligning product goals with broader business objectives
Collaborating with stakeholders to manage difficult decisions
Handling challenging personalities and navigating complex dynamics
Knowing when to persist or pivot
Join us as Bruce demystifies the process of aligning diverse interests, equipping you with actionable strategies for success!
... and if we're lucky, Bruce may be able to give away a couple of copies of his new book, "Aligned".