I hung out last week with thousands of people, most of whom had never met and will never do so again. And yet there was a clear sense of community among these people, of shared values and ways of thinking, and critically of passion for making great products that make customers happy and businesses successful.
I’m talking about the 1,700-strong crowd at Mind the Product in London, and I’m talking about Product Culture. It’s quite clear to me this is a real and growing phenomenon. You may not be able to make it to London or San Francisco for this conference, but you can join or start a ProductCamp, ProductTank, or Meetup in your community. Give a shout out to your local Product Culture outlet here.
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