Your mission statement is one of the most important tools to help your team, investors, stakeholders, and customers know who you are and what you’re all about. This one statement serves as an essential way to ensure the customer remains front and center.
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Too often, though, companies put the focus on themselves, not the customers. So... we have put together a cheat sheet: How to Write an Awesome, Customer-Driven Company Mission Statement on the Product Culture Academy pages.
Like it? How does drafting a mission statement work in your organization? Tell me a story.
Of course, writing a mission statement requires alignment...
You might like a talk I gave on 5 secrets to success driving stakeholder alignment for Productboard.
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