A good roadmap is a statement of strategy that helps stakeholders understand the destination and the obstacles along the way. It provides guidance for navigating those hurdles without prescribing an exact route. Yet, like a GPS, it recalculates as needed rather than a fixed set of turn-by-turn directions.
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The strategic perspective focuses on the product objectives, customer problems, and organizational goals, instead of output like launching features. It may even provide justification for abandoning a planned feature if research shows it will not solve a customer problem in a profitable way.
How is your GPS? See Chapter 5, Roadmaps, in Aligned: Stakeholder Management for Product Leaders.
Product Culture Coach Melissa Appel talked Stakeholder Management in London. See more photos from recent events on LinkedIn, Facebook and Instagram.
Podcast
Melissa and I were recently on the podcast Products that Count, chatting about Building Trust and Aligning Stakeholders. Should we appear on any of your favorite podcasts? Ping me.