ONE THING on Tech General Managers

Outcome teams are a new breed of cross-functional powerhouses in tech, led by a product-oriented general manager. Product, engineering, U/X, Sales and Marketing report to the GM to ensure alignment. HubSpot, Wayfair, Toast, ShopFully, Salsify, and others are using this model to scale.


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Does your organization run on an outcome model? Does it work? Or does it have its own challenges? Tell me a story.