So you have created the most beautiful roadmap ever. It will drive your company into the stratosphere. It will make your customers cry with happiness. Only thing is: you have to do a presentation about it. Some tips:
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Start with why: Be sure everyone is on board with the product vision before you move on to details.
Cover recent progress: Share recent wins and positive customer testimonials.
Outline near term plans: Talk about what’s up next, how it solves critical problems, and how it aligns with business objectives.
Touch on the long term: Mention possible future work, to show the story arc and help explain the vision.
Add emotion where you can: Add stories of sales, support, and customer requests to help humanize the product and give meaning to why you’re doing this: (emotion + data + stories = win).
Remember to breathe. See Chapter 9 of my book, Product Roadmaps Relaunched. Any other tips?
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