As we talked last week, workshopping is a technique for a group to create something together. The purpose of a workshop can be generative, like listing problems or coming up with solutions. It can be evaluative, like looking for patterns in customer interviews. Or it can be decisive, like setting priorities. If needed, a workshop can target all three.
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Before you invite people to a workshop, explain your goals, the expected output, and what you need from them. If they understand and share your purpose, they’ll be more enthusiastic participants. Got grouchy stakeholders? Meet with them beforehand to get them on board. See Chapter 5, in Aligned: Stakeholder Management for Product Leaders, for all kinds of examples. The new book is here!
Secrets of Stakeholder Management
This week: Join us to learn about the real org chart, how to handle power players, how to influence without authority, and what happens if you don’t. Aligned book parties!
San Francisco: Wednesday, July 17.
Silicon Valley: Thursday, July 18.
Portfolio Roadmapping: Mastering the Balancing Act
Phil Hornby will lead a CPO online discussion on Portfolio Roadmapping. Thursday, July 25 @ 9am PT / 12pm ET / 5pm GMT / 6pm CET. Register.