How to deal with fighting between your execs? Carefully. Unlike parents and children, you can’t just tell them to go to their room and take away their TV privileges.
Read moreONE THING on Roadmaps 95% Wrong
ONE THING on Roadmap Speaking
So you have created the most beautiful roadmap ever. It will drive your company into the stratosphere. It will make your customers cry with happiness. Only thing is: you have to do a presentation about it. Some tips:
Read moreONE THING on Show me the Money, CPO!
Spending is getting more and more scrutiny. As a CPO, how do you justify where you are spending your limited funds?
Read moreONE THING on Stakeholder Support Group
The past year I’ve been writing a book about stakeholder management with Melissa Appel. What began as an “early reader club,” to bounce writing ideas off smart product people, has turned into... a Stakeholder Support Group? Alignment Anonymous? Product Management Stress Release?
Read moreONE THING on Roadmaps and Features
Features can shift greatly from quarter to quarter. A smart roadmap focuses on themes instead. Themes define what’s important to your customers at the present time. They generally remain the same over time. Example:
Read moreONE THING on CPOs and Feature Factories
Many organizations struggle to separate the roadmap from the delivery of features. Often this is accompanied by a lack of vision and strategy. How do you ensure that your roadmap isn’t just a dressed up project plan?
Read moreONE THING on Roadmap Kickoffs
Stakeholders often come to you just as the quarter is starting, or even partway into the quarter, with new requests. “Can’t you just slip this in?”
Read moreONE THING on Sneaky Stakeholder Walks
One place I worked, I started taking walks with coworkers at lunch time. We’d chat about work some, but a lot of the discussion was casual or even personal. Eventually, this habit grew into an informal networking group of 10 or 12, sharing information and insights from across the company.
Read moreONE THING on CPOs, Roadmaps and Dates
In an ideal world, we wouldn't put dates on roadmaps. Roadmaps should be about customers and their problems, not the details of delivery. But nearly every CPO says their stakeholders love date commitments. Then they get all mad when plans change, even for good reasons.
ONE THING on Product Leadership
A friend (let’s call her Sarah) leads product for a SaaS company that has traditionally sold to smaller businesses. Their growth strategy calls for them to move into the enterprise space where deal sizes are larger and more profitable. To be successful, they need to become best in class at one of the many things their platform offers today. Not all of them. (They don’t have the resources for that.) Just one of them.
Read moreONE THING on Qualitative and Quantitative Symbiosis
Product people love tracking quantitative metrics. But before you can measure, you have to step back and ask why. There’s no substitute for interviewing customers, ideally face-to-face, and listening to them talk about how they use and like (or dislike) your product. These customer interviews lead to better quantitative measures, ideally helping you to prioritize and focus your roadmap.
Read moreONE THING on Hidden Power the Sequel
A few months ago we talked about Hidden Power - people who have influence well beyond their title or position on the org chart. When you are new to an organization, Hidden Power can be hard to spot. Here are a few hints. Got more?
Read moreONE THING on Mining for Conflict
Have you ever thought everyone was agreement, then had the plan fall apart when one person reverses course? Hidden misalignments can undermine any plan unless you find a way to bring them to light and deal with them. A few ways to spot hidden misalignment:
Read moreONE THING on Proxy Metrics
In a famous example, Facebook found that users who add at least 7 friends in their first 10 days on the app tended to be more engaged and stay with the product longer. This led them to set an Objective of getting more new users to add more friends right away. The product team then went about testing various changes to the onboarding experience to encourage adding friends early.
Read moreONE THING on Objectives: Yours and Everyone’s
While you want to make critical decisions on product strategy, direction, and priorities, you cannot do so in a vacuum. You need to reach out to other departments and get everyone on the same page.
Read moreONE THING on Sneaky Workshopping
Workshopping is a technique for working with a group of people to create something together. It’s used by the most effective product leaders to generate ideas, solicit feedback, and gain alignment with stakeholders.
Read moreONE THING on Roadmap Data
As your product grows, your approach to data collection will likely become more sophisticated. Lack of revenue growth will tell you something, but only when it’s too late. Try to go deeper.
Read moreONE THING on Multiple Roadmaps, oh my
Some of my dear readers have multiple products with multiple roadmaps, called a portfolio or product line. Hopefully, the products are complementary to each other. Each one should add to profitability and the whole should be greater than the sum of its parts.
Read moreONE THING on a Dirty Word
MVP (Minimum Viable Product) has become a dirty word. In The Lean Startup, Eric Ries defines MVP as “that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.” Somehow, this has come to mean “let's ship something, anything, no matter how crappy.”